Only in London you can find a gallery that is part art installation, part pop-up store and part makeover service. We met with the owner Josef Valentino (only 19 years old) briefly and explained to us that Worthless may have evolved into a critique of the art market, but it began life as a homage to Woolworths. Already making noises in the art scene, but whether this is going to survive or not will be up to anyone wanting to capitalise on their junk. Take your junk in and once its transformation is complete, you pay what you think it’s worth. Just don’t let on if you’re there to make a quick buck.
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